Jeff is an entrepreneur whose 30 year career has taken him from Philadelphia to Auckland New Zealand as he followed the evolution of database driven marketing and advertising technology. Along the way, Jeff has lead organizations in direct response television, direct mail, e-commerce, and programmatic advertising. His last firm helped 80 families save $4 million in their 401k’s and brought 31 babies into the world. Most importantly, he has founded two philanthropies and is raising two amazing young men.
His most recent company, Audience Partners, was sold to Altice USA (ATUS) in 2017 as a 10 year old startup. Founded to take advantage of the explosion of political spending on digital ads that started in 2008, Jeff and his team developed the first programmatic advertising platform for political campaigns and advocacy groups that used voter file data to improve accuracy and efficiency. The company was issued three US patents for its inventions and the platform has served thousands of political campaigns, healthcare and telecom companies and charities.
He currently serves on the board of FemmePharma, and is an advisor to GEM Shopping Network, Thrive Commerce, and Bringing Hope Home. Previously, he has served as the President of the SE Pennsylvania Chapter of the Leukemia & Lymphoma Society and on the boards of MediaBay and IT Capital which were both public companies.